Marketing Manager, Northern Europe

AlertMedia

AlertMedia

Marketing & Communications
London, UK
Posted on Tuesday, July 2, 2024

Do work that matters.

At AlertMedia, everything we do supports our mission: To save lives and minimize loss by identifying active threats globally and facilitating timely communications when an emergency threatens personal safety and business continuity.

Our values which reflect our view on what’s important and what’s right include: We’re humans not robots, Customers always come first, We work better together, Simplicity is our strength, Our reputation is priceless, Hard work pays off.

As one of the fastest growing software companies in the nation, we’re focused on finding the best talent and building the best team to continue accelerating our rapid growth to keep up with our demand!

Who you are:

AlertMedia is looking for an experienced and results-driven Marketing Manager, Northern Europe to help us introduce AlertMedia to a wide variety of prospective customers via thoughtful, measured, and professional campaigns. You will be responsible for leveraging a deep understanding of B2B demand generation strategies in the Northern European market to generate opportunities and pipeline. This role reports to our Director, Segment Marketing & Events (US-based).

You are passionate about creating sales opportunities and skilled in developing strategies and tactics that drive revenue. You thrive in a fast-paced environment and are comfortable creating an overall strategy as well as hands-on execution. You have a roll-up-your-sleeves approach with a willingness to support the team and business.

What you get to do every day:

  • Develop and implement an integrated marketing strategy to achieve business objectives and targets for our growth in the Northern European market.
  • Conduct market research and analysis to fully understand our market potential, buyer’s journey, and key personas to accurately message and target our solutions in Northern Europe.
  • Shape our go-to-market messaging across channels to improve brand recognition.
  • Plan, execute, and manage industry events and trade shows to promote our brand and products, ensuring successful execution and maximum engagement.
  • Monitor and analyze marketing performance metrics, providing regular reports and insights to leadership.
  • Support sales team, running collaborative field campaigns that drive new business opportunities and nurture existing relationships.
  • Collaborate with the larger US-based marketing team in the creation of campaigns across all marketing channels, ensuring relevancy to the Northern European audience.
  • Partner with the product marketing team to create compelling product positioning and messaging that resonates with the Northern European audience.
  • Build and maintain relationships with external partners, agencies, and vendors.
  • Plan and manage marketing budgets, ensuring efficient allocation of resources and tracking of expenses.

What you bring to the role:

  • 5+ years of marketing experience in a B2B SaaS organization
  • Knowledge of Northern European market and B2B consumer behavior
  • Comfortability in wearing many hats; experience in product marketing and demand generation is preferred.
  • Proven experience in developing and executing successful marketing strategies and campaigns across all channels, particularly in new market entries.
  • Meticulous project management skills and the ability to handle multiple priorities in a fast-paced environment. Project management software experience a plus.
  • Analytical mindset with the ability to interpret data and make data-driven decisions.
  • Incredible communicator, with an ability to influence and compel through a confident and credible delivery
  • Ability to succeed in a fast-paced environment, while working across sometimes diverse teams (Marketing, Sales, Customer Success)

Why you’ll love working at AlertMedia:

  • Competitive base salary + Company-wide bonus program
  • Health benefits - Medical, Dental, and Vision are 100% paid for employees
  • Amazing rewards and incentives – we love celebrating each other
  • Commitment to community service with opportunities to give back
  • A Best Places to Work company 8 years in a row and numerous other awards
  • Ongoing career development opportunities through our Learning & Development team

About AlertMedia:

AlertMedia is leading the evolution of employee safety for a modern workforce. We offer the most intuitive emergency communication software on the market with fully integrated threat warnings and employee safety monitoring. We believe any organization can improve safety and business outcomes during critical events by quickly identifying threats and simplifying fast, reliable communication to impacted audiences. We are headquartered in Austin, TX, and trusted by thousands of customers in over 100 countries—including DHL, British Petroleum, SurveyMonkey, and Walmart—to keep their people safe and connected anytime, anywhere.

We are an equal opportunity employer focused on creating a collaborative and exciting place for all to work. Ensuring a diverse, inclusive, and equitable workplace for all people is key to our success and core to our values. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

This is an amazing opportunity to be part of our wave of momentum and take our company, and your career, to the next growth stage. We'd love to get to know you better and share how we serve our amazing customers. For more information, please visit www.alertmedia.com.

Come join us in our mission to save lives and minimize loss through effective communication.

AlertMedia does not currently sponsor applicants for work visas.

By applying for the role, you agree that Alert Media will use your Personal Information in connection with the recruitment process and in accordance with our Privacy Policy – https://www.alertmedia.com/legal/privacy-policy/